When you work on the various Social Media Platforms it is important to concentrate on your Responses. Responding is very critical. Apart from regular Posts you also need to actively respond to the various comments and remarks. Continue reading
There are lots of parameters that one has to take care of when one is looking at marketing and promoting via the Social Media. The parameters would be to understand Audience Mindset, understanding the Social Media Platform and so on. Along with these is one of the most important criteria; how to Address Negative Comments. This gets answered when you start to answer another question: how to address ‘any’ comment on your Brand / Business Page. Continue reading
Are you still wondering if you should have ‘social’ in your business? Your business works in an environment and not in isolation. You need to be where your customers are. If your customers are online and on the various social media platforms then you need to reach out to them and meet them there. The social media platforms like Facebook, Twitter, LinkedIn and Blogs can be looked upon as great open opportunities. Opportunities that can enhance your business and brand.
Social Media is just not for marketing. It is useful in practically all of your departments right from creating strategy, to recruitment, to information sharing and spreading and so on. Continue reading